The Smart Retail Tech Expo logo

October 15th & 16th 2025

LVCC, Las Vegas

Scott Baker Jr.: Speaking at the Smart Retail Tech Expo

Scott Baker Jr.

President  -  BAKER Branding

A Brand Mark: The Art of Creating a Lasting Impression

A Brand Mark is a symbol that represents a company''s brand, representing the mission and purpose as opposed to the product. We will discuss what makes a Brand Mark memorable, AND WHY

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About Scott Baker Jr.

Scott is the President of BAKER Branding, an agency well known for impactful brand strategy and design, serving some of the most iconic brands in the world. Scott''s knowledge in project and team leadership has benefited numerous brand redesigns and product launches for companies such as 3M, Hormel Foods, Bauer Hockey, Campbell Soup Company, Ole Smoky Moonshine, and many others. Scott is the leader of an incredible team of creative and experienced professionals. His role is to elevate employees, advance clients and celebrate the expanding story of BAKER.